3 Ultimate SEO Techniques that work in 2018

Use Rich Snippets

H2 tags don’t affect much in SEO as they are for sub-heading but h3 tags do work. If you have an article that contains list, then convert them into sub-headings. Many bloggers, especially new, have habit of writing articles about top 10 things. That is good. They are excited about writing.

But the biggest mistake they make is that they make those top 10 things bold using ‘strong’ html tag. If you are doing this, then stop right now. Instead, change those strong tags to h3 tags. This approach will boost your SEO in no time.

After using h3 tags, your work is not complete yet. If you are on CMS like WordPress, install a ‘table of contents’ plugin now. You can do that by searching on official WP plugin repository. Or, by going into Dashboard >> Plugins >> Add New >> Search for TOC+.

Have you heard about rich snippets before? The table of contents plugin converts every header tag into a separate link and displays at top of the page. It creates an easy navigation system to jump into a topic and skip unnecessary part. But for Google, it will show a rich snippet below your post description. That will list those top 10 things and make it easy for Google users to find their ideal information.

Breadcrumbs also create rich snippets for an article. Rank Math is a SEO plugin provided by My Theme Shop for free. This is the best SEO plugin ever because it provides all the features found in Yoast SEO for free. The SEO plugin & Google recommends every webmaster to use rich snippets for higher rankings. Try this formula and you will start getting results in few days.

The other biggest new discovery about SEO is use focus keyword inside alt attribute of two images. The first is featured image which appears on top of article. You’ve to add one more image in the body that contains exact same focus keyword. When I say that, never ever try to trick Google with wrong keywords. They have setup a bot that tries to detect scammers and give them a Google penalty.

Increase Flesch Readability Score

One thing that I recommend most is that increase your Flesch Readability score. It is a system that determines how difficult your paragraphs to read are. But at the end of the day, it is a machine and we cannot trust machines more than humans. So, it is very hard to score a Good Flesch readability score. There’s a paid website to check your Flesch readability score. I use MS Word and Hemingway Editor to check grammatical mistakes and readability score. After passing through this software, I finally paste my article into WordPress.

Below are few things to increase Flesch Readability score:

• Keep sentences short. Do not add more than 20 words in one sentence.
• Do not write more than 4 or 5 sentences in one paragraph.
• Use active voice rather than passive voice to show confidence.
• Do not use forceful or unnecessary words like ‘personally’, ‘seriously’, etc.
• Use easy words that do not require dictionary to understand for visitors.
• Keep everything clear and get direct to the point.
• Do not use a single word twice in one paragraph. Use synonyms instead.

Request Indexing

Every good technique has bad aspects. I’m not sure but if you overuse this, something bad might happen. So, risk it on your own. Use this technique for a newly published article to get indexed within 24 hours if it is not already showing in search results. You must have a Google Webmasters Tools account to perform this. Request Indexing can be done by visiting dashboard in webmasters tools and navigating to crawl >> fetch as Google. Type your permalink and click on fetch & render. When complete, click on request indexing.

I love these 3 techniques because they help me to do SEO very well. You can also read about hreflang tags for broad knowledge on search engine optimization. If you like this, please leave a comment below and don’t forget to check out other articles in Advanced Blog. Thanks for visiting.

How to check if your Facebook account was hacked

After revealing that a security vulnerability discovered in late September allowed hackers to gain access to an estimated 50 million accounts, Facebook’s current report suggests that the number of impacted users is closer to 30 million.

“We now know that fewer people were impacted than we originally thought,” Facebook said in a blog post. “Of the 50 million people whose access tokens we believed were affected, about 30 million actually had their tokens stolen.”

The company revealed, as part of its ongoing investigation with the FBI, that hackers gained access to personal data, such as name, contact information, demographic details, hometown, birthdate, and details of other friends found on a user’s profile. Facebook has also set up a Help Center to check if you’re a victim of the hack.

FIND OUT IF YOU’RE A VICTIM?

To check to see if your account was impacted by the hack, you’ll need to navigate to the Help Center and log into your Facebook account.

1. Once you’re in the Help Center, you’ll want to scroll down. Toward the bottom of the page, there is a section titled “Is my Facebook account impacted by this security issue.”
2. Facebook will give you a quick yes or no response, along with any added details. “In the coming days, we’ll send customized messages to the 30 million people affected to explain what information the attackers might have accessed, as well as steps they can take to help protect themselves, including from suspicious emails, text messages, or calls,” Facebook said.
3. If the response was yes, then Facebook will tell you what kinds of information hackers had access to as part of the hack. The types of access are broken down into three categories. The first is that hackers stole name and contact information. This impacted 15 million people of the 30 million impacted account. The second category is more serious, affecting 14 million Facebook users. In addition to names and contact information, Facebook revealed that hackers may have had access to “username, gender, locale/language, relationship status, religion, hometown, self-reported current city, birthdate, device types used to access Facebook, education, work, the last 10 places they checked into or were tagged in, website, people or Pages they follow, and the 15 most recent searches.” Finally, Facebook found that hackers did not obtain any information in the third category of 1 million users.

Facebook passwords were not compromised as part of the hack. However, if you’re one of the 14 million users affected in the second category, you may want to keep an eye on banking, financial, and other sites. Given that they already have access to a lot of personal information, hackers can use complex social engineering techniques to pretend to be you, TechCrunch cautioned.

Facebook has not revealed the identity of the hacker or hackers behind this recent attack because of the ongoing investigation. The social network noted that hackers were not able to access data on other platforms that it owns, including Messenger, Messenger Kids, Instagram, WhatsApp, Oculus, Workplace, Pages, payments, third-party apps, or advertising or developer accounts. Private messages were also not impacted.

How to Link Aadhaar with PAN Card

How to Link Aadhaar with PAN Card

How to Link PAN Card to Aadhaar Card Online through e-Filing Website

People can get their PAN and Aadhar linked online by following the steps mentioned below:

Step 1. Visit the Income Tax e-Filing website to link your PAN and Aadhaar.

Step 2. Enter your PAN and Aadhaar number in the form.
Step 3. Enter your name as mentioned in your Aadhaar card.
Step 4. In case only your birth year is mentioned on your Aadhaar card, you have to tick the square.
Step 5. Now enter the captcha code mentioned in the image for verification
Step 6. Click on the “Link Aadhaar” button.
Step 7. A pop-up message will appear that your Aadhaar will be successfully linked with your PAN.

Visually challenged users can request for an OTP that will be sent to the registered mobile number instead of the captcha code.

How to Link Aadhaar with PAN by Sending a SMS

In order to link your Aadhar to PAN, follow these steps:

• You have to type a message in the format.
• UIDPAN<12 Digit Aadhaar> <10 Digit PAN>
• Send the message to either 567678 or 56161 from your registered mobile number
• If your Aadhaar number is 987654321012 and your PAN is ABCDE1234F, you have to type UIDPAN 987654321012 ABCDE1234F and send the message to either 567678 or 56161

Correction Facility for Linking your PAN with Aadhar Card

It is worth noting that PAN and Aadhar linking is successful only when all your details in both the documents match. In case there are errors such as spelling mistakes in your name, your PAN will not be linked with Aadhaar. You can make changes through UIDAI’s website or on the portal of NSDL PAN. In case there are errors, you can get it corrected by following these steps:

• The user can correct his PAN details using the NSDL website.
• The NSDL link redirects to the page where you can apply for the correction of your name.
• Submit signed digital documents to get your PAN details updated.
• Once your details are corrected in your PAN and confirmed by NSDL over a mail, you can link your PAN with Aadhaar.
• The UIDAI method is relatively simpler. Here’s how you can do it through UIDAI’s website:
• Visit the UIDAI webpage by clicking https://ssup.uidai.gov.in/web/guest/update and enter your Aadhaar and security code.
• An OTP will be sent to your registered mobile number.
• In case you have to change the spelling of your name, only OTP is required.
• In case you have to modify other details such as gender and date of birth, you have to send the supporting documents for updation.
• Once approved, the user can link his PAN card with Aadhaar.

Unable to Link PAN with Aadhaar? Here’s What to Do

PAN cards have to be mandatorily linked with Aadhaar before the deadline ends otherwise they will be deactivated by the Income Tax Department. The name of the applicant should be the same on both PAN card and the Aadhaar card.  In case there is some spelling mismatch, your will be unable to link Aadhaar with PAN. You will have to get your name corrected and after correction, you can easily link your PAN with Aadhaar.

In case your name in the PAN card is wrongly spelt, follow these steps to make corrections:

Step 1: Visit the e-filing website of NSDL at https://goo.gl/zvt8eV
Step 2: Select the ‘Changes or Correction in existing PAN data/Reprint of PAN Card (No changes in Existing PAN Data)’ option from the drop down menu
Step 3: Select the individual category and enter your details
Step 4: Make payment and submit your form online after Aadhaar e-KYC
Step 5: Your updated PAN will be sent to your address
Step 6: Once you receive your PAN card, you can link your PAN with Aadhaar

In case your name in the PAN card is wrongly spelt, follow these steps to make corrections:

Step 1: Visit an Aadhaar Enrolment Centre
Step 2: Carry a self-attested copy of your proof of Identity
Step 3: Fill the Aadhaar Enrolment Form
Step 4: Submit the form along with the documents
Step 5: You will get an acknowledgement slip that contains the update request number
Step 6: This URN can be used to check the status of your update request
Step 7: Once your update request is processed and the name is corrected, you can link your PAN with Aadhaar

Importance of Linking PAN Card with Aadhar Card

Linking PAN with Aadhar is very important for all PAN card holders because of the following reasons:

• All PAN cards that are not linked with Aadhaar will be deactivated after March 2018.The government has made it mandatory to link all PAN with Aadhaar.
• Linking PAN with Aadhaar will help in tackling the problem of multiple PAN cards issued in the same name.
• You income tax return form would not be processed if your PAN is not linked with Aadhaar.
• The user will get a summarised detail of taxes levied on him for future reference.

FAQs on Linking Aadhaar to PAN

Q. I don’t have Aadhaar. Can I still e-file my tax return?
A. Yes, you can file tax returns but it will not be processed until your Aadhaar is linked with PAN. In case you have enrolment number, you can link it with PAN and your e-return would be processed this year but you will have to link your PAN with Aadhaar at a later stage.

Q. Is there any other process to link the two?
A. Right now, there are only two processes. The user has to get his documents linked by any one of the processes.

Q. Do NRIs need Aadhaar card to e-file?
A. NRIs are exempt from quoting their Aadhaar while filing their income tax e-returns.

Q. Who will be required to link PAN and Aadhaar numbers? What if my income is below taxable limits?
A. Even if the taxable income of an individual is below the taxable limits, he has to link his PAN with Aadhaar. Otherwise, it will be deactivated.

Q. Why do I get failed authentication message when I try to link Aadhaar with PAN?
A. You have to enter the correct OTP sent to your registered mobile number. In case you enter wrong OTP, you will get the failed authentication message. It is best suggested to enter the OTP diligently on the website to authenticate your request.

Q. What are the benefits that I am entitled to receive when I link my PAN and Aadhaar number?
A. Your Pan card will not be deactivated after March 2018. You will get summarised details of tax levied on you in the financial year and also it will become easier for you to file income tax returns.

Q. When is the Aadhaar-PAN linking not compulsory?
A. You are exempt from linking your Pan with Aadhaar if:

• You are a NRI
• Residents of Assam, Meghalaya and Jammu & Kashmir
• Foreign nationals residing in India.
• Senior citizens who are more than 80 years of age at any time during the financial year

Q. Is it mandatory to create an account with the department website?
A. All taxpayers have to create an account with the Income Tax Department to file their e-returns.

Q. How can I change the mobile number that is registered with Aadhaar?
A. In order to get your mobile number updated, you have to visit a nearby Aadhaar Enrolment Centre and get your mobile number updated.

Q. Do I have to submit any documentary proof to link my PAN and Aadhaar card?
A. Linking PAN with Aadhaar is a very simple process. You can do it online or via SMS. You do not have to submit any document proof.

Q. What are the details I have to check when linking my PAN with my Aadhaar card?
A. You have to check your name, gender and date of birth when linking your Aadhaar with PAN. In case there are errors

How to Ensure Search Engines Instantly Index Your Website

How to Ensure Search Engines Instantly Index Your Website

There is a lot you can do to change the way your search results show up across Google. Optimizing your search appearance may have a major impact on your ranking, and increase the revenue to your business.

Did you know there are more than one billion websites on the world wide web? Along with those that already exist, many more are pushed live every day of the week.

With this in mind, you may be worried about all the competition that exists.

While your competition deserves plenty of your attention, there’s something else you must first do: make sure Google instantly indexes your new website.

Let’s put it this way: if Google doesn’t know your website exists, there is no way for you to generate organic traffic via this search engine. Subsequently, you’re missing out on a big opportunity.

Follow these SEO Tips

No matter who you are, where you live, or how much money you have, there is no way to force Google to index your new website. Fortunately, there are some simple tips you can follow to ensure that this happens:

1. Create a Sitemap

This is nothing more than an XML document that lists all the pages on your website. Furthermore, it tells Google when new pages have been published and how often to review existing pages.

Note: if your website is one of the millions powered by WordPress, use the Google XML Sitemaps plugin to automatically generate a sitemap.

2. Submit the Sitemap

It’s one thing to create a sitemap, but another thing entirely to take the right step after doing so. This step is simple: submit the sitemap through your Google Search Console account.

Once again, this only takes a few minutes. From there, you can be rest assured that Google is aware that your website exists. This doesn’t mean every page will be indexed right away, but it’s a big step in the right direction.

3. Submit Your Site’s URL

While there are many ways to bring your content to a search engines attention, this step only takes a couple seconds. Even better, it can be one of the most powerful steps you take.

4. Go Social

Search engine crawlers make their way to your website via links. What better way to get quick links than by creating social networking profiles that point back to your site?

You can start with Twitter, Facebook, LinkedIn, and Google+. These four should be more than enough to give you a quick boost.

5. Focus on Offsite Content

There is no denying the importance of creating high quality content for your website. Even so, this may not do much in regards to getting your site indexed.

Speed up the process by creating offsite content. For example, you can submit guest posts to other blogs in your niche.

Or maybe you can create a press release announcing the launch of your new website.

Any high quality link that points back to your site is one that can speed up the indexing process.

SEO Basics: How to Submit URLs & Content to Google

Did you know there are more than one billion websites on the world wide web?

Along with those that already exist, many more types of content are pushed live every day of the week.

Users’ devices and search context are moving beyond the desktop into the world of IoT (Internet of Things), a network of mobile devices, vehicles, and other items embedded with electronics, software, sensors, and network connectivity which enable these objects to collect and exchange data.

In order to maintain their market share in search results, Google Search is also progressing by delivering results that support users beyond the desktop: from making a dinner reservation, to calling a business’s customer service number, to selecting the perfect recipe while shopping at the store.

What content do you have?

We typically think of Google as a search engine for websites. But its algorithm is used to find and sort relevant information from a variety of content sources like, apps, videos, podcasts, maps, and local information, just to name a few.

Do you have new content that you want Google to know about? Here are a few ways to manually submit your site to search engines.

Submit your website or app

• Add your URL – Submit your website for inclusion in Google’s index. Go here for tips on indexing your website.
• App crawling – Get your app indexed by Google.
• Search Console – Submit a Sitemap of your website to Google.
• Structured data – Label your structured content to help users find pages relevant to their search.

Submit your business

• Google for Retail – Promote your products on Google Shopping, Google Offers, and other properties; submit your product catalogs digitally to Google Search.
• Google My Business – Get your business on Google Maps.
• Business View – Invite customers on a virtual tour of your business.

Submit your digital content

• Google Books and eBooks – Promote your books online and sell your titles through our eBook store.
• Google News – Share timely reporting on matters that are important or interesting to our audience.
• Scholar – Include scholarly works in Google’s academic index.
• Google Play Newsstand – Publish your content in Google’s app for fresh, beautiful news and magazine editions.
• Google Play Podcasts – Publish your podcasts on Google Play Music.

Submit local information

• Base Map Partner Program – Simplify navigation of your community by improving and enriching our base map.
• Google Indoor Maps – Upload floor plans or blueprints of your business to Google Maps.
• Imagery Partner Program – Offer users a sharper aerial view of your community’s landscape and built environment.
• Local Enhanced Content – If you’re an aggregator of local content, publish it through Google.
• Photo Sphere – Photograph and share the world with 360° pictures.
• Street View – Provide a panoramic virtual tour of your property.
• Transit Partner Program – Encourage use of public transit by making it easy to locate routes, schedules and fares.

Submit media

• Video Search – Publish and syndicate online video content to make it searchable on Google.
• YouTube – Upload, distribute, and monetize your videos.

Submit Your Site to Other Search Engines

A lot of people are familiar with and have considered being found in Google search results. But, not as many have thought about other search enginesthat can deliver visitors.

Submit Site to Bing

Microsoft’s search engine, known as Bing, has the best chance of closing the gap on the industry leading Google. While Microsoft and its Bing search engine have a long way to go, the company has made a number of moves in an attempt to make up ground so it pays to get indexed with them as well.

Submit URL to Bing
You can submit the URL of your site to Bing and sign up for Bing Webmaster Tools to learn if your site has been indexed and is getting traffic from Bing already.

After you login to Webmaster Tools you can quickly submit your homepage URL. Also be prepared to have the .XML of your site ready as well. After submission you will have to verify ownership of your site by embedding an HTML tag into the header of your website. This is easy to accomplish by using a plugin like Yoast. Once its verified you are good to go!

Submit Site to Yahoo!

Since 2010, Yahoo search has been powered by Microsoft’s Bing search engine. After you follow the instructions above for Bing, your site will begin to appear in Yahoo! as well.

Entering your bank account information Google AdSense

Entering your bank account information  Google AdSense

When adding your bank account information, enter the details exactly as they appear on file with your bank. To enter your banking information:

1. Sign in to your AdSense account.
2. In the left navigation panel, click Payments.
3. Click Add payment method.
4. Choose the radio button for “Wire transfer to bank account” and click Continue.
5. Enter your bank account information and click Confirm and continue.

If you need additional assistance locating your financial information, please contact your bank and ask for instructions for receiving a wire transfer from abroad.

Required information by country

Depending on your country, you'll need to provide the following information to receive your payment:

Wire instructions (required)

Field	Expected Length	Example
Account holder name	Not applicable	Jane Smith
Bank name	Not applicable	Acme Bank & Trust
IFSC (Indian Financial System Code)	11 letters and numbers	ABAB0001101
SWIFT BIC	The SWIFT BIC code is 8 or 11 characters: -4 letter bank code -2 letter country code -2 letter location code -3 letter branch code (optional)	XXXXYYZZ
Account number	Twelve to seventeen digits	1234567891234567
Re-type account number	Twelve to seventeen digits	1234567891234567

Intermediary bank details (optional)

If your bank provides intermediary instructions for receiving wires from the United States, provide those here.

Field	Expected Length	Example
Intermediary bank details	Not applicable	Acme Bank and Trust
Intermediary SWIFT-BIC	The SWIFT BIC code is 8 or 11 characters: -4 letter bank code -2 letter country code -2 letter location code -3 letter branch code (optional)	XXXXYYZZ

For further credit details (optional)

If your bank required For Further Credit (FFC) or For Benefit Of (FBO) instructions to receive a wire transfer, provide these here as specified by your bank.

Field	Expected Length	Example
For further credit / For benefit of	This may be an account number OR account name on file with your bank	1234567 OR John Smith

how to AdSense Entering Payment Details

Entering Payment Details

1. Go to the AdSense home page. You should be redirected to the home page automatically; if you aren't, go to https://www.google.com/adsense/ in your browser.
2. 2
   Click GET STARTED when prompted. It'll appear in the middle of the page.
3. 3
   Enter your location details. Type your street address into the "Address line 1" text field, then enter your city, state, ZIP, and phone number in the appropriately labeled fields.
4. 4
   Click SUBMIT. It's at the bottom of the page.
5. 5
   Check the "Text message" box. It's at the top of the page. This option will allow Google to send a verification code to your phone number via a text message.
6. 6
   Click GET VERIFICATION CODE. Doing so will prompt Google to send a verification text to your phone number.
7. 7
   Retrieve your verification code. Open your phone's texting app, open the text from Google (this will usually be a five-digit phone number), and review the six-digit confirmation code in the text.
8. 8
   Enter your verification code. Type your code into the text field in the middle of the page.
9. 9
   Click SUBMIT. Doing so will complete the AdSense setup. You will need to wait for at least a day before Google gets back to you with a confirmation.

   • If creating a YouTube AdSense account, you may receive an error that says "We couldn't redirect you to your host". If so, go back to https://www.google.com/adsense/signup, select your account, and click ACCEPT ASSOCIAtion

Applying for a General AdSense Account

Applying for a General AdSense Account

1. 1
   Open the Google AdSense page. This is the page you'll go to in order to sign up for AdSense.
2. 2
   Select a Google account. Click the Google account with which you want to use AdSense.

   • If you aren't signed into a Google account, enter your account's email address and password before proceeding.
   • To select an account not listed, click Use another account and then enter your email address and password.
3. 3
   Enter your website's address. Copy your website's address and paste it into the "URL of your site" text field.
4. 4
   Determine whether or not to receive AdSense updates. In the "Get more out of AdSense" section, either check the "Yes" box to receive helpful emails from Google or check the "No" box to block the emails.
5. 5
   Select a country. Click the "Country or territory" drop-down box, then click your country's (or region's) name in the resulting drop-down menu.
6. 6
   Check the "Yes, I have read and accept the agreement" box. It's near the bottom of the page.
7. 7
   Click CREATE ACCOUNT. It's a blue button at the bottom of the page. This will create an AdSense account for your Google account.

   • If you don't own your website (e.g., you use a ".wordpress.com" or similar domain), you'll most likely need to select a blue CONTINUE TO button at the bottom of the form and complete the on-screen instructions.